Home services brands deserve something extraordinary

We’re entering a new era—where the smartest data and the brightest minds come together to redefine what’s possible. At Ignite IQ, we don't just respond to change; we create it.

The future of growth begins today. Welcome to Ignite IQ.

Our Approach

A new way forward.

IgniteIQ is more than just an agency. Our mission is to lead the home services industry into the future. By connecting advanced data intelligence, breakthrough technology, and the most innovative marketing minds, we build strategies that fuel real growth for tomorrow’s leading brands.

Marketing

The next cycle of marketing evolution.

Traditional methods like SEO, paid search, and direct mail still have value, but they’re no longer enough to drive growth into the future. The shift in consumer behavior is undeniable, and Google is no longer the sole gateway to success. Generative search, AI, and LLMs like ChatGPT are reshaping how brands connect with customers. Ignite IQ doesn't just adapt to this change—we're here to lead it, turning today's challenges into tomorrow's opportunities.

Technology Platform

Built for the future. Built for Home Services.

We hired the executive architect of ServiceTitan directly to engineer custom technology designed to drive customers into the future. Our platform delivers precise, actionable insights with unmatched speed, driving real action and automation. With tools like PowerBI, predictive AI, and deeper insight, we empower you to stay ahead of the competition and lead your industry into the future.

The Best Thinkers, Strategists, and Marketers—Now Transforming Home Services.

Our team has worked with the fastest-growing, most innovative, and demanding clients in the world—driving growth in the most competitive industries and helping brands like Salesforce, GoPro, DoorDash, Instagram, Square, and more shape the future. Now, we’re bringing that same drive and expertise to the home services space. Behind IgniteIQ is a group of industry disruptors who continue to lead the charge into what's next. We blend visionary thinking with real-world experience to push the limits of what’s possible, ensuring your brand is always ahead.

Headshot portrait of Founder and CEO of IgniteIQ, Scott Rayden

Scott Rayden

Chief Executive Officer

As the former leader of the largest independent digital agency, and owner of both a private equity group and home services brands, I bring a fresh perspective to an industry in need of change. I’ve seen how outdated the typical agency approach is, and I’m here to transform it.

Headshot portrait of CTO of IgniteIQ, Ryan Sciandri

Ryan Sciandri

Chief Technology Officer

A seasoned enterprise software leader with over 20 years of experience. He spent more than five years at ServiceTitan as the Executive Architect in the R&D organization, where he was instrumental in the architecture, design, and delivery of ServiceTitan API v2.

Headshot portrait of Director of Organic Search at IgniteIQ, Matt Lawler

Matt Lawler

Director of Organic Search

With over a decade of experience, Matt has spearheaded organic search strategies for brands of every scale, from SMBs to industry giants like CarMax, Groupon, and Mailchimp, driving them to unprecedented organic growth. A leader in generative engine optimization, he harnesses the power of AI to drive innovation and lead brands into the future of digital possibilities.

Previously serving the World's Most Iconic Brands

Seamlessly integrate with the industry greats

We tap into the most trusted and powerful data sources available, seamlessly integrating these platforms to provide you with instant, actionable insights that fuel smarter decisions and faster results.