The Decision Engine for Modern Trades.

Your data, unified.

An enterprise-grade warehouse stood up inside your cloud. Forty-plus connectors pull every operational source — ServiceTitan, QuickBooks, marketing platforms, payroll, call tracking — into one queryable, cleaned model. No more conflicting reports. No more reconciling spreadsheets. One source of truth, owned by you.

Components

• · Data warehouse in your cloud
• · 40+ source connectors
• · Cleaning, deduplication, hygiene
• · Security and governance built in

The ontology, on top.

The proprietary IgniteIQ ontology resolves your operational entities — jobs, customers, technicians, trucks, invoices — into one shared model. It defines what things are and how they relate, so every analytics query, every agent, and every automation reads from the same logic. This is the layer that makes AI actually work.

Components

• · Models, logic, and meaning
• · Entity resolution across systems
• · Shared definitions for every product
• · Continuously improving framework

Decisions, faster.

Analytics and BI to understand. Workflows and automations to act. Agents that operate inside the ontology and write decisions back into the systems your team already uses. The unit of value isn’t a dashboard — it’s a better decision, made thousands of times a day across your business.

Components

• · Analytics and BI
• · AI Workflows and automations
• · Agentic AI agents with write-back
• · Custom AI products and tools

Clarity

You finally see what’s actually happening. Which jobs make money. Which technicians are bleeding margin. Which marketing dollars produce revenue and which ones lie to you. One picture of the business that doesn’t change depending on which report you open or which team you ask.

Control

You stop running the business from yesterday’s reports. The platform surfaces the things hurting you right now — the unbilled work, the at-risk jobs, the calls your CSRs missed — while there’s still time to do something about them. You move from reacting to operating.

Trust

Every number ties back to the data behind it. Every report agrees with the one next to it. When the answer is on your screen, you don’t have to call someone to verify it. You read it once, you act on it, and you don’t think about it again.

FOUND MARGIN

The money you’re losing right now becomes visible — and recoverable. The unbilled jobs sitting in dispatch. The marketing channels burning cash without producing revenue. The technicians and trucks running below their potential. The maintenance agreements aging out without follow-up. The platform surfaces every leak in the business and gives you a path to close it. Not someday. Inside the first 90 days.

CAPTURED REVENUE

The revenue already inside the business gets captured. The leads your team didn’t follow up on get followed up on. The customers due for service get reached before your competitor reaches them. The upgrade conversations that should have happened, happen. The platform finds the revenue you’ve been leaving on the table and turns it into closed work — without adding ad spend, without adding pressure, without forcing your team to work harder.

FORCE MULTIPLIER

Every person on your team becomes more powerful. CSRs answering calls with the full customer history in front of them. Dispatchers seeing the next-best move before they ask. Technicians showing up with context that makes them faster and sharper. Managers operating with one clean picture instead of five disagreeing reports. The platform doesn’t replace your team — it gives them the leverage to do their best work, every day, on every job.